Procurement is where good technology goes to die
Every founder eventually has the same experience. You win the room. The people who will actually use the thing are enthusiastic, the demo went well,…
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The search step is shrinking, and outbound got cheap. What is left?
Two things changed under our feet this year. First, people ask an assistant and do not click. A friend needed accounting software last month and nev…
Job Postings Are the Most Underused B2B Intent Signal (And You Don't Even Need to Scrape)
A funding announcement tells you a company has money. A job posting tells you exactly where they're about to spend it — and it's published weeks bef…
Company Enrichment Without the Per-Credit Tax: Website to Firmographics JSON With an LLM
Most of what B2B enrichment vendors sell is information companies publish about themselves, for free, on their own websites. What you're paying per-…
Nintendo: Unbekannte NES-Module von Super Mario aufgetaucht - und womöglich Millionen wert
In einer alten Kiste eines Retro-Ladens in den USA tauchen mehrere Module einer bislang unbekannten Variante des Nintendo-NES-Spiels „Super Ma…
Your funding trigger is probably too broad
Most teams that run outbound off funding announcements define the trigger as "companies that raised". That is not a trigger. It is a firehose, and w…
Build a daily feed of recently funded companies without writing code
Companies that just raised are the easiest prospects to justify reaching out to. They have budget, a mandate to spend it, and a public reason to tak…
Four traps that quietly break funding data pipelines
If you run outbound off funding announcements, you have probably built some version of this: pull new rounds, filter to your segment, push to the CR…
Steam Deck sales are losing steam since May's price hike
Analysis of bestseller charts shows an 80 percent dip from 2025's sales rate.
How AI Is Quietly Rewiring Outbound? (and the Tech That Makes It Work)
If you've ever opened your inbox to find seven near-identical "Hey {first_name}, loved your work at {company}!" emails, you already know the old out…
I built an n8n agent that reads a lead's website before writing the cold email — and refuses to write when it can't
Most "AI cold email" setups are mail merge with extra steps: Hi {{first_name}}, I love what {{company}} is doing! The model has never seen the compa…
The Nintendo Switch's days are numbered—but what is that number?
Ars analysis suggests the 9-year-old console could keep selling for years.
Track Email Opens From Your Agent's Outreach
You built an outreach agent, it sent 80 follow-ups this week, and you have no idea what happened to any of them. Did the prospect open the message?…
The Self-Improving Sales Process: The Compounding Effect, Applied to Sales
The modern sales org is not designed to learn. It is designed to report what happened after the fact. That made sense when humans had to inspect the…
Paradox of Choice: Warum zu viele Optionen deine Conversion Rate killen
Traffic allein bringt keine Verkäufe. Warum Kaufentscheidungen oft an fehlender Beratung scheitern – und wie Shops gegensteuern können. weiterlesen…
The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall
You have 400 free signups this month. Your activation rate is solid. Users are reaching the core workflow. The onboarding team is rewriting the empt…