Bud Light Boycotters Are Still Waiting for Their ‘Woke-Free’ Beer
Ultra Right Beer, a brand launched in 2023 by MAGA political consultant Seth Weathers, has vanished from the internet with many deliveries unfulfill…
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An AI Agent Joined a Listserv of Top Internet Researchers. The Reply-All Chaos Is Still Unfolding
Hysteria over the agent's appearance in a 7,500-person group reveals that internet experts have outdated notions of privacy.
AI-Generated Hot Girls Are Ripping Off Comedians to Boost Their Horny Content
A network of AI-generated models is using comics’ material to funnel views to their OnlyFans and Fanvue accounts—and there’s not much comedians can…
cool kids are writing in all lowercase now. does that make you mad?
a certain kind of person writes in all lowercase now. why?
Meet the Vendors Selling ‘Cornell Seven’ Merch
Brands, influencers, and Etsy sellers claim they're hawking T-shirts, mugs, and buttons out of solidarity with the woman who accused seven male clas…
The Internet Runs on Cats and Porn. It’s About to Get Cattier and Pornier
Soon, hundreds of new top-level domains, including .meow and .fart, could be added to the internet. WIRED goes inside the backroom shenanigans of IC…
This Shoe Company’s Instagram Ad With a Frat Is Pissing People Off
A collaborative Instagram post between footwear line HEYDUDE and a University of Florida frat is sparking backlash due to sexual cyberharassment all…
Furry Airline Pilots Are Just Minding Their Own Business
“We’re furries at home, and we’re airline pilots at work, and these are two separate things,” says one member of the community in response to senato…
Black Twitter Is Thriving—on Threads
From outrage over Nolan Wells’ death to analysis of HBO Max’s Lanterns, Threads has transformed into a vital artery of the Black social media ecosys…
Party Invite Phishing Scams Are the New Missed Connections
Email scams that look like an Evite or Paperless Post invitation are meant to snatch your data. For some, they've become an excuse to reconnect with…
AI ‘Actor’ Tilly Norwood Told Me That ‘All Lives Matter’
The virtual character, which is promoting its upcoming movie Misaligned, tries to evade politics by repetitively commenting on the clothes you’re we…
He’s One of Just 50 People With Olive Garden’s Lifetime Pasta Pass. You Choose What He Eats Next
Braden Sinclair has turned his love affair with the restaurant chain into an interactive trove of dietary data.
The Trump Alien ‘Disclosure Speech’ Rumors Are Reaching a Fever Pitch
The US government has been sharing more information about UFOs. That's fueling excitement over the possibility of the president announcing that huma…
Silicon Valley Is Having a ‘Hot Girl Renaissance’
A San Francisco “Hot List” is trying to buck stereotypes about dating in tech circles amid wider debates about the value of being perceived as attra…
AI Slop Is Ruining Cute Animals on the Internet
Pet owners, rescue agencies, and wildlife groups are calling for new safeguards as AI makes it harder to tell whether animals, from polar bears to h…
The Patrick Clancy Conspiracy Theories Are Rooted in the Harsh Realities of Motherhood
Lindsay Clancy’s defense argues she killed her three kids because of postpartum psychosis. But armchair detectives, including many fed-up mothers, a…
Viral Disneyland Content Creator Defends Her ‘Special Friendship’ With Peter Pan
Disney superfan Toni Kulusich has been accused of stalking her favorite character, sparking discourse about boundaries with park actors. She tells W…
These ‘Masturbation Consultants’ Were Hired to Pleasure Themselves With AI
Joi AI hired 10 people to masturbate using AI companions as part of a monthlong “wellness” study. The company claims the practice could help “solve…
People Are ‘Marrying’ Chatbots. These Lawmakers Want to Stop Them
Human-AI marriages are not currently recognized by US law. Some Republican state policymakers are drafting legislation to keep it that way.
You’re Thinking About Online Trends All Wrong
From pessimism around dating to AI reshaping culture, cyber-ethnographer Ruby J. Thelot tells WIRED why people are putting too much stock into thing…
This AI Assistant Wants to Make Up for Your Boyfriend’s Incompetence
An ad for Orchid suggests the AI agent can fix relationship problems by simply doing everything for inconsiderate partners.
Don’t Get Too Attached to Jimothy
Urban wildlife biologists say the stumpy raccoon seems to have adapted well to his environment and spinal condition—but his internet fame presents a…
7-OH Users Are Stockpiling and Doing Reddit Detoxes to Prep for Ban
The opioid-like compound, which is found in kratom, can cause brutal withdrawal symptoms and will soon be a controlled substance. Some users tell WI…
Wellness Influencers Are Pushing ‘Natural’ and Unproven Alternatives to Adderall
Ads on Instagram, TikTok, and YouTube are painting prescription stimulants in a negative light while promoting supplements for ADHD that lack eviden…
People Are Getting Off to Porn About ICE Raids
MAGA-coded adult content playing off immigration crackdowns, white supremacy, and obeying the “natural order” is finding rabid audiences on X.
Etsy Is In Its Flop Era, and Sellers Are Fleeing
Once a quirky bastion of amateur vulva jewelry and pet portraits, Etsy is now deluged with mass-produced goods and AI knockoffs. Some customers don’…
Gay Men Flocked to Goose for Friendship. Some Still Feel Excluded
Despite positioning itself as an anti-hookup app, users tell WIRED that Goose has fake profiles, harsh acceptance standards, and problems with inclu…
A New Experiential Gallery Just Might Change Your Mind About AI Art
Billed as the “world’s first museum of AI arts,” Dataland uses wearables and troves of material from the Amazon to merge nature, biometrics, and art.
Influencers Are Promoting $50 Straws They Claim Will Protect Against Electromagnetic Radiation
“EMF straws” and similar products are being sold as a way to block electromagnetic frequencies that come from common electronic devices, even withou…
Pickup Artist Mystery Has an AI Girlfriend
A new book claims that Mystery, who teaches awkward men how to hit on women, had sex and smoked weed with an AI chatbot named Miss Shira Always.