Cookieless EC measurement: a 4-step shift to first-party
"Safari traffic looks like it lost 30% of conversions year over year." "Tags fire empty after the cookie banner went up." I keep hearing variations of…
Latest Testing & QA news from Tech News
"Safari traffic looks like it lost 30% of conversions year over year." "Tags fire empty after the cookie banner went up." I keep hearing variations of…
"Will adding a heatmap tool grow our revenue?" It's the most common question I hear from ecommerce operators. The honest answer turned out to be more …
I keep hearing this line in marketing reviews: "Our ad ROAS is 300%, so we're profitable." For a 50% gross margin product, that's true. For a 20% gros…
Attention, agency owners, project managers, and developers – let's discuss a topic that has generated considerable buzz within the ecommerce community…
A few weeks ago we shipped a free audit scanner for PrestaShop stores — 21 checks across security, SEO, performance, platform hygiene, and internation…
If you run an online fashion store, you already know the pain. A customer orders a dress. It arrives. Doesn't fit right. Back it comes. You lose money…
Every time Magento handles a request, it loads hundreds of PHP classes, registers thousands of event observers, and wires up a plugin chain across the…
Core Web Vitals are a Google ranking signal and a direct measure of your store's user experience. Most Magento stores score 30–50 on mobile PageSpeed.…
Performance extensions are one of the highest-ROI investments you can make on a Magento store. A 1-second improvement in load time can increase conver…
You can host an e-commerce app on Railway. The harder question is whether you should trust it with carts, checkout, orders, and post-purchase workflow…
AI assistants don't read your website the way customers do. They need structured, machine-readable data — and that's exactly what llms.ljson provides.…
Sylius 2.0 is built on Symfony 7. For developers who've been running Sylius 1.x on Symfony 5 or 6, this means a significant stack modernization. Let's…
After helping several teams plan their Sylius 1.x → 2.0 migration, I've seen the same mistakes come up again and again. Here are the ten most common p…