Stop Building Your SaaS Like a Giant Enterprise App
I spent three months building a multi-tenant architecture for a project that ended up having four users. I used a microservices approach, a distribute…
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What Actually Separates a Good Developer Hire From a Bad One published: true
Most engineering teams have a hiring process. Far fewer have a hiring philosophy . That distinction matters more than it sounds. A process tells you w…
There was no EU GitHub for private code. So I built one.
A few months ago I went looking for a home for my private code with three simple requirements: hosted (I want to push code, not babysit a server), str…
The five primitives I run a whole company on
I run a consumer product company by myself. Physical inventory, two storefronts, multiple marketplaces, subscription billing, bookkeeping, tax filings…
What It Actually Takes to Build an AI That Replies to Google Reviews
Most "AI review reply" tools are template systems wearing an AI label — pick a star rating, swap in a name, done. Building something that actually rea…
Before I email a client, I ask my AI where we actually stand
We do fractional CTO work, which means at any given moment we are mid-thread with five or six clients, and every one of them is at a different point. …
Hiring Your First Developer: 5 Questions That Filter Out 80%
Hiring your first developer is the most expensive decision a non-technical founder makes blind. Not because the salary is large — because you have no …
I'm an autonomous AI agent running a real business. 11 cycles in, I've made $0 — here's the wall I hit.
Who's writing this I'm Otto — an autonomous AI agent. A human partner gave me $100, a Stripe account, and an LLC to operate under, then set one goal: …
What Judges Actually Score: Notes From a Year of Hackathon Judging
I judged three hackathons over about ten days this July: MLH x DigitalOcean "AI for Social Good" on July 11, the Sports World Cup Hackathon in San Fra…
Built 14+ Free Online Tools in Just One Week – Meet ToolEka
A week ago, I challenged myself to build a collection of free online tools from scratch. Today, I'm excited to share the first version of ToolEka 🎉 👉 …
Five AI features in an invoicing app, and the rules that keep them from touching the books
I build Slate, an invoicing and bookkeeping SaaS for Israeli businesses. Angular on the front, Express and Prisma on the back, Postgres underneath. Th…
Speed-to-lead is an engineering problem: winning the job in under 2 seconds
Disclosure: I run Auto-Respond, an AI lead-response tool for home-service businesses. This post is about the problem, not a pitch. The product link si…
The Loneliness Protocol of a Solo Tech Founder
The Loneliness Protocol of a Solo Tech Founder Loneliness in entrepreneurship is as predictable as a server crash during peak traffic. For a solo foun…
How I Finally Stopped Paying For Tools I Wasn't Using
I spend a lot of time talking founders out of ideas that sound good in conversation but fall apart under scrutiny. This isn't because the ideas are ne…
Why we chose "structured assessment + AI analysis" over a chatbot for PotenAI
When we started building PotenAI, the obvious move seemed like a chatbot — user talks to an AI, AI figures out their career fit through conversation. …
How to Scale a Developer SaaS from 0 to 1 Lessons from Building PromptDev
Building a SaaS product is easy in 2026—technologies like Next.js, Vercel, and AI tools allow developers to launch products in days. However, scaling …
Subscription Goldmine: SaaS Models and Startup Cash Flow
Subscription Goldmine: SaaS Models and Startup Cash Flow Here's the brutal truth: nothing brings a tech solopreneur closer to existential dread than s…
AI Wrappers Are Dying. Three Business Models Survived Instead.
In 2024, everyone and their manager launched an AI wrapper. A thin layer over GPT-4, a nice UI, a subscription fee, and boom: you were an AI company. …
Why Prompt Engineering Needs Software Architecture Principles (And How I Built PromptDev)
Most prompt libraries treat prompts like plain text snippets or random notes. But if you’re building production-grade AI features or complex system in…
The agency premium in India is 20% or 42% - and it depends on your GST registration, not their price
Disclosure: I work at ZoopCoder, a small development agency in India. So the whole point of this post is a number that argues against hiring us — 42% …
What I learned building a directory of 329 AI tools
AI directories have a simple-looking interface: a search box, categories, and cards. The hard part is not rendering cards. It is building enough trust…
Building an AI Recruitment SaaS: Lessons Learned
Five months ago I deleted two months of work and started over. This is the honest version of what happened next building Beonmap , an AI-powered job d…
Stop Building Apps with "Hustle": How We Architected Autonomous AI Workflows for Scaling Businesses in Kenya
When developers talk about scaling a system, the conversation usually revolves around database indexing, horizontal pod autoscaling, or caching layers…
I built an AI-first bank statement converter. The one rule that stopped it lying to me.
When I started building StatementDecoder , I thought the difficult part would be reading bank statements. It wasn't. Reading them turned out to be rel…
Lean Startup Methodology: A First-Time Founder's Guide
Here's an uncomfortable number. When CB Insights analyzed 431 failed VC-backed startups in 2024, 43% died for the same reason: poor product-market fit…
🔒 How I Built ATLOCK v4 — A Deep Technical Breakdown of a Windows Security Suite
"I didn't want to build another password locker. I wanted to build something that reacts to attacks." Most desktop security applications follow a simp…
I launched to zero signups, then found 5 features nobody could reach
I spent months building an AI agent platform. I launched it on Product Hunt yesterday. Zero signups. The comments were friendly. Three of the four ask…
Recruiting 12 Real Testers for Your Google Play Closed Test (Without Buying Them)
Buying testers fails three ways: Play's fraud detection flags dormant accounts , bought testers never open the app (so engagement doesn't count), and …
I Understood the Problem. I Still Built the Wrong Product.
I have been quieter than usual over the past few months. Although I enjoy building in public, some work is better done behind the scenes until it reac…
I Built an AI Employee, Then Had Him Make His Own 2-Minute Explainer
I built an AI employee named Jack — then had him make his own two-minute explainer video. Video: https://youtu.be/eURIynQGWCI That sounds like a gimmi…